Cloning is not yet a reality, but brands have to do something to double or triple their presence. “Everywhere Commerce” isn’t just a trendy phrase; it’s the stark reality that today’s CGs are facing. This engaging and interactive workshop puts a fun and positive spin on this daunting task, helping consumer goods executives put into practice the tactics that will not only elevate their business, but also allow them to resonate with consumers across all channels, and without stretching themselves too thin.

Join your peers as we break into working groups to dig into today’s challenges and creative solutions, including:
1. Enabling new channels of engagement

2. Optimizing e-commerce fundamentals (catalog, pricing, promotion, bundles, inventory, user-generated content, content and images, loyalty, etc.) 

3. DTC - The new frontier for CPG

This session is for retail and consumer goods executives only. Sponsors are not invited to attend.